Listen: Starz CEO Jeff Hirsch Doesn’t Need to Finish First to Win the Streaming Wars

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Listen: Starz CEO Jeff Hirsch Doesn’t Need to Finish First to Win the Streaming Wars
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Starz CEO Jeff Hirsch joined this week's Strictly Business podcast to talk about the future of the streaming biz

It’s an impossible pairing today because the world’s leading streaming service doesn’t enable its subscribers to sign up for additional streaming services, but there’s going to be some interesting combinations coming to the OTT world, predicts Starz CEO“You’re going to see people start to bundle up together to compete that you haven’t seen before,” he said on the latest episode of thethink you’ll see a day when a Netflix/Starz bundle will show up as well at some point.

“I think you’ll start to see a bunch of strange bedfellows, to a certain extent, as the world becomes more competitive,” he said, “and we feel we’re really well positioned to be that complementary partner to everybody.” In addition, Hirsch sizes up the streaming wars including the recent launch of HBO Max; shares Starz’s strategy for adjusting to the realities of a marketplace impacted by the pandemic; and his company’s reorientation from linear distribution to OTT. Hirsch also appeared on “Strictly Business”

, making him the first guest to come back a second time in the 113-episode history of this podcast to date.‘s weekly podcast featuring conversations with industry leaders about the business of media and entertainment. A new episode debuts each Wednesday and can be downloaded on iTunes, Spotify, Google Play, Stitcher and SoundCloud.

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