Liquor before beer: Spirits beat brews in new market data

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Liquor before beer: Spirits beat brews in new market data
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Producers of spirits have new bragging rights in the age-old whiskey vs. beer barroom debate. Figures show spirits surpassed beer for U.S. market-share supremacy, based on supplier revenues

Bartender Brian McGee demonstrates how to make a Dirty Gin Martini with two olives at the Koval Distillery's tasting room Wednesday, Feb. 8, 2023, in Chicago. Spirits have surpassed beer for U.S. market share supremacy, led by a resurgent cocktail culture including the popularity of ready-to-drink concoctions according to the Distilled Spirits Council of the United States.

New figures show that spirits surpassed beer for U.S. market-share supremacy, based on supplier revenues, a spirit industry group announced Thursday. In 2022, spirits gained market share for the 13th straight year in the fiercely competitive U.S. beverage alcohol market, as its supplier sales reached 42.1%, the council said.

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