Adam Lambert, Sia, Ricky Martin and more are set to participate in iHeartMedia's 'Can’t Cancel Pride: A COVID-19 Relief Benefit for the LGBTQ+ Community’ event
“The COVID-19 pandemic has exposed the complex and significant obstacles facing the LGBTQ+ community,” said Marc Pritchard, chief brand officer of Procter & Gamble, in a statement. “We must continue to fight hate and intolerance against all people while redoubling our efforts to elevate LGBTQ+ visibility and providing support for those in need.
“There’s no question COVID-19 has impacted the LGBTQ+ community in a variety of ways, and at this time in the U.S., the struggle for equality and inclusion has never been more important,” mirrored Gayle Troberman, chief marketing officer for iHeartMedia. “Now is a time we need to come together to support the organizations that help bring critical resources to LGBTQ people in need and 'Can’t Cancel Pride' aims to do just that.
The LGBTQ+ community is facing lack of access to critical life-affirming healthcare, increased domestic violence and social isolation, since many of the organizations they count on are struggling due to the coronavirus pandemic. '
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