“The main thing with this album, I'm actually having stuff to talk about, or at least now I'm able to include that in my music, but also make it edgy, fun, and listenable.” Congrats on your first album, LilNasX! 🥳🎶
It’s a murky conundrum, and if it is true, it would imply that his beginnings stem from a somewhat manufactured virality. Regardless, Lil Nas has cracked the code by using his social media intelligence to amplify his music in a calculated, funny, and wildly successful way. The major spike in “Old Town Road” listens happened when
and uploaded silly and country-inspired videos to match the song’s vivid lyrics and Western feel. Lil Nas’s intent for his music — along with his digital savvy — could be said to be the catalyst behind his booming rap career.In the spring before the new millennium, Lil Nas X, whose real name is Montero Lamar Hill, was born in Atlanta. The youngest of his six siblings, he started surfing the web in his early adolescence. At first he used Facebook a lot, then Instagram.
His unrest about his life path was the impetus for the single. At the time, he was living with his sister, who had taken in another sister and brother, who had recently been released from prison. Lil Nas X moved into the overflowing abode to escape his parents’ complaints about his productivity and dicey life choices. “'You’re always on that phone,'” he says, mocking them.
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Lil Nas X and Cardi B Prove the Yeehaw Agenda Is EternalSure: Lil Nas X, “Rodeo” feat. Cardi B - While I genuinely love “Old Town Road,” the rest of the viral Atlanta rapper’s EP out today is underwhelming. A stand-out is this song with Cardi B which treads in the same yeehaw energy as his big hit, but honestly Cardi rules the song when she raps, “I’ll be chilling watching Oxygen, my favorite show is Snapped.” Incredible. —Hazel Cills
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