Liberal arts colleges are finding ways to compete effectively for student enrollments. Tuition resets, curricular redesigns, new high-demand programs and student guarantees are strategies that can help colleges recover or even grow enrollments in a challenging demographic environment.
One year later, applicants increased 13%, and the number of admitted students who have committed to attend are up as well.
Timing and marketing a tuition reduction take careful planning to achieve maximum gains; for example, the that the ideal time to announce a tuition decrease is 11 months prior to the first entering class benefitting from it.Several colleges are revamping or completely replacing general education requirements as they attempt to make the liberal arts more appealing and useful to today’s students. At Goucher College in Towson, Maryland, students are no longer required to complete a long list of introductory courses to satisfy the traditional liberal arts breadth requirement.
One of the more impressive curricular make-overs is at Drury University, in Springfield, Missouri. Drury replaced its general education requirements with what it called. Fusion retains liberal arts expectations but allows students to earn new undergraduate certificates as they complete core requirements. The certificates are 12 credits each and typically contain a track of three interdisciplinary courses plus a hands-on capstone such as internships or independent research.
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