Levi swung to a profit and saw revenue skyrocket 156% in the second quarter after a pandemic year of sweats and leggings. Its CEO cited data showing that 35% of U.S. consumers have seen a change in their waistlines.
Levi Strauss & Co. swung to a profit and saw revenue skyrocket 156% in the second quarter after a pandemic year in which sweats and yoga pants were preferred over jeans.
“[S]ome of it is up and some of it is down. But either way, it creates another reason for people to go out and update their wardrobe,” he said, according to a FactSet transcript. With vaccinations rolling out and consumers heading back to parties and other events, the need for new clothes is driving business for apparel sellers and fashion brands.
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