Let intergenerational wealth bloom

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Let intergenerational wealth bloom
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Let intergenerational wealth bloom FinTech company founder Nina Mohanty wants to inspire migrant communities to improve their financial situations (Advertorial)

FinTech company founder Nina Mohanty wants to inspire migrant communities to improve their financial situationsNina Mohanty is the founder and CEO of Bloom Money, a FinTech company that inspires migrant communities to build generational wealth with simple technology. She is a firm believer in improving monetary literacy to rethink the way customers interact with financial services. Nina appears in the Tech Women 100 Awards and also the Innovative Finance Women in the Fintech Power List.

Another issue was that entire generations would take part in these ‘Circles’ which go by different names all around the world. So, in India they are called ‘chit’ funds, in Taiwan they’re called ‘kwey’, Somalis called it ‘ayuuto’ or ‘hegbad’, Nigerians call it ‘ajo’ or ‘esusu’, Caribbean communities call it ‘pardna’, and Bangladeshi and Pakistanis call it ‘kameti’. The funny thing is that everyone thinks they invented it, but it’s been going on for decades, perhaps centuries.

Another relevant point is that there are millions of Muslims in this country who are underserved by the financial system because there are no options which are in line with their faith. So, we made Bloom Circles Sharia compliant. Separately, a lot of what we have been doing lately is translating basic personal financial key words and content on our Instagram pages, such as the Bloom Money A-Z.

You’ve had tough experiences being mixed race and being a woman. What’s your advice to anyone wishing to break into the industry?

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