Leeds United appointed Gretar Steinsson as the club's technical director last summer and Leeds Live has taken a look at how the Icelander could help the Whites in the transfer window
Uwe Rosler is not exaggerating. At one point, the former Leeds United and Fleetwood Town boss spoke to Gretar Steinsson more than his wife.Those were days that shaped Steinsson as the technical director took some important first steps at Fleetwood on a journey that has led the Icelander to Leeds, the club he supported as a boy. It sounds like the stuff of dreams, but Steinsson always had such a strategic role in mind - right back to when he was still playing in his mid-twenties.
"Gretar was a typical Scandinavian and Icelander," Rosler told Leeds Live. "He had this calmness about him in contrast to me and the owner. He balanced it out very well and I could trust him. Steinsson's work at Fleetwood did not go unnoticed and the straight talker had subsequent spells as a chief European scout and head of recruitment and development at Everton; as an adviser to the Icelandic FA; and as a performance director at Spurs before joining Leeds last summer.
"I felt he was always very responsible with what he did. He wasn't throwing the money left, right and centre because we didn't have it. We had to think very wisely about how we spent the money that we had, especially in the first year. Over the course of a few hours, Steinsson detailed Leeds' longstanding interest and the homework the club had carried out on the 24-year-old. Steinsson quickly earned the trust of Piroe and his camp, who felt the Dutchman could go to the 'next level' at Leeds, after Leicester City, Southampton and Atalanta had all previously shown an interest.
"Leeds are a completely different kind of fish, but there are far more opportunities. The club can attract completely different kinds of players with completely different possibilities financially."
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