The NCAA currently prohibits college athletes from making any income off their collegiate sports career.
The NCAA has long had a controversial policy banning college athletes from making money off their collegiate sports career. However, a recently passed bill in California could change that by allowing athletes to earn money from endorsement deals. And the bill has a new, powerful ally — basketball great LeBron James.
California Senate Bill 206, also known as the Fair Pay to Play Act, would prevent schools from revoking scholarships and eligibility from athletes who receive endorsement deals for their sport. Though the bill passed in the Senate, it still needs to be approved by the California State Assembly. If it passes, the new law would go into effect January 2023.
Many colleges are against the bill as the NCAA has threatened that if it passes, the organization could keep Californian schools from playing for national titles. NCAA president Mark Emmert wrote a letter to lawmakers asking them to delay the vote in order to give the organization time to examine their rules. In May, the NCAA formed a group to examine its rules banning athletes from marketing their names and likenesses. The group is expected to deliver its report in October.
LeBron James has been a repeated critic of the NCAA, earlier speaking out about the"Rich James Rule," and now supporting California's 'Fair Pay to Play Act'.The University of California also told lawmakers the bill could hurt existing agreements. "Allowing student-athletes to receive compensation from outside sponsors would jeopardize the University's existing sponsorship agreements, leading to budget cuts...," UC's legislative director wrote in a letter to the Senate."Allowing student-athletes to receive compensation from their name, image, and likeness, would present serious challenges for higher education institutions and to the collegiate sports model," Stanford athletic director Bernard Muir wrote.
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