86% of Latino small-business owners reported significant negative impact on their businesses by the pandemic, survey shows. Nearly two-thirds said they will not be able to continue operating beyond 6 months if current conditions continue.
. Huerta seized an opportunity to serve her LGBTQ fitness community when she realized a need that was not being met.
Huerta said navigating the emotional impact of the pandemic feels familiar since. She initially opened her business during the 2008 financial crisis. “We are running targeted ads in all the gay neighborhoods in all the major cities,” Huerta said. “Before online training was an afterthought, and now it’s a forethought.”
“The first thing we did was order gloves, disinfectant wipes, spray, and even hazmat suits,” said Reyes., a Mexican restaurant in Chicago, moved quickly when the city issued a stay-at-home order.Birrieria Ocotlan
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