'La Guagua 47', a short film set to an original song by songwriter and producer Alba Martínez, shows us how SEPTA's 47 bus connects Latino communities throughout Philadelphia. HispanicHeritageMonth
Hispanic Heritage Month kicked off with a splash of color and pride at Thursday night’s premiere of, a short film set to an original song of the same name by songwriter and producer Alba Martínez. The film was created in partnership with SEPTA, Al Día News, and Ritmo Lab.
There is no doubt that the premiere was an empowering and highly anticipated night for the Latino community. Before the film began, the sold out crowd cheered for a flurry of speakers, including host, Isabel Sanchez from NBC10/Telemundo62; CEO and general manager of SEPTA, Leslie Richards; founder of Philadelphia Mural Arts, Jane Golden; president and CEO of the Kimmel Center, Matías Tarnopolsky and of course, Martínez herself.
The film’s lead visual artist was César Viveros, who is both a West Kensington celebrity and, more importantly, a Mexican muralist and co-founder of the César Andreu Iglesias Garden.was that he could not actually alter the bus, and all he had to work with were the measurements and his ideas.
During a live panel, Rivera would later say that she could not get the smile off of her face the entire time they were filming. “People ask me ‘how did you keep a smile on your face?’,” she said. “I actually, genuinely had a really good time.”means something significant to many different types of Latino people in Philadelphia.
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