Kobe Bryant's estate reaches new long-term deal with Nike
Vanessa Bryant posted images of the Hall of Fame exhibit that will honor the life and legacy of her late husband Kobe Bryant.
"Kobe Bryant means so much to so many of us, not just NBA fans but globally beyond the game," John Donahoe, Nike's president and CEO, said in a statement."His impact in growing the sport, particularly encouraging women and young people to pick it up, endures as one of his deepest, lasting legacies. Together with Vanessa, we hope to honor Kobe and Gigi by championing a new generation for many years to come.
"With this new partnership, fans will soon be able to have access to Kobe and Gigi Nike product for years to come," Vanessa Bryant said."Nike [is] donating 100% of the net proceeds yearly for Gianna's shoes to our Mamba and Mambacita Sports Foundation ."