Kiss's New Magnetic Eyeliner Lets You Wear Falsies Without Glue

Three Allure editors put it to the test.

, who works with Kiss alongside other brands like Make Up For Ever, MAC, and Marc Jacobs Beauty. "The existing lashes have magnets that you place on top and underneath your lashes," she says. "They act like a sandwich where your lashes are in the middle. This new system is as simple as putting on your eyeliner and placing the lashes directly on top."

With these new lashes, there's no glue and practically no dry time. It might not sound possible, but take it from someI always shake up the Magnetic Eyeliner tube before doing anything, because it spreads the liner's iron oxides. "Magnets attract to iron oxides and will stick together," says cosmetic chemist Ginger King. "This is the same thing in MDNA magnetic mask that you use a magnetic spatula to pull out the iron.

After shaking up the liner, I flick it along my upper lash line as I would any other. The liner itself isopaque, a huge upside because it easily hides those awkward gaps you sometimes get between falsies and your lash line. I wait a few seconds for it to dry, just to ensure it doesn't transfer on my hooded eyelids, then I bust out one of the many magnetic lash styles that are compatible with the liner.

Kiss' Magnetic Lashes range from natural-looking wispies to dramatic, drag-level volume — and Macinnis notes that a second layer of eyeliner is helpful when opting for a heavier pair. Each lash strip has five itsy-bitsy magnets attached at the base to ensure maximum hold against the eyeliner. After the liner is laid and dried, putting them on is as simple as holding the lashes close enough to the liner to feel an automatic, satisfying click into place.

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