On Monday, Kim Kardashian's shapewear brand SKIMS was announced the official underwear partner of the National Basketball Association (NBA), the Women’s National Basketball Association (WNBA) and USA Basketball
"SKIMS and the NBA will connect people of all backgrounds through fashion, sport, and talent," Kardashian said in a press release of the multiyear partnershipOn Monday, her shapewear brand, SKIMS, announced it's now the official underwear partner of the National Basketball Association , the Women’s National Basketball Association andAccording to a press release, the multiyear partnership will “leverage the power of basketball to generate excitement and demand” and will soon play...
Nick Bosa, Shai Gilgeous-Alexander and Neymar Jr. Show Off Their Athlete Bods in Spicy SKIMS Campaign to stay up to date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories. NBA commissioner, Adam Silver, noted all the new ways both the organization and SKIMS can interact with their respective fans through the significant collaboration.Just last week, Kardashian launched an athlete-centered SKIMS campaign, “Every Body is Wearing SKIMS,” starring Oklahoma City Thunder basketballer Shai Gilgeous-Alexander, Brazilian soccer playerThe line features briefs, boxers, tanks and tees for men inspired by the same design philosophy applied to its well-liked womenswear.
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