Kardashian revealed on Monday that her brand, Skims, is now the 'official underwear partner' of men's and women's basketball.
Kim Kardashian's latest business venture has been met with a mixed reaction on social media following her announcement on Monday that her Skims apparel brand is partnering with the NBA.Kardashian, 43, took to Instagram to announce that her company had inked a deal with the men's and the women's basketball leagues, days after her company launched its first-ever underwear line for men.
Referencing Kardashian's controversial comments about work ethic last year, another wrote: 'Y'all shouldn't have gotten upset when she said get your a** up and work 'cause she certainly is.'Another X user said that while they're no longer a fan of Kardashian, they 'gotta give it to her when it comes to marketing, 'cause girl this is something.
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