Kim Jones is joining Fendi! Here are all the details.
two years ago was understood to have received approaches to do exactly that elsewhere. Today’s appointment might appear highly unusual in that Jones now has designing gigs across womenswear and menswear for two different houses, however the connections between them run deep. Both are part of the LVMH group and in Pietro Beccari—Dior’s CEO, since 2018 and before that CEO of Fendi since 2012—they have another significant common factor.
As well as bringing heat to Fendi, Jones’s new role means that Milan is now on a roll. Later this month, Raf Simons’s first outing as co-creative director alongside Miuccia Prada will hand Milan Fashion Week the most anticipated debut of the spring 2021 season. Jones’s move to Via Solari alongside Silvia Venturini Fendi next February means Milan will have that privilege wrapped up for fall 2021 too.
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