Kendrick Lamar delivered his latest track just as the Video Music Awards kicked off on Wednesday evening.
While not yet on streaming services Spotify and Apple Music, the untitled track was dropped on Lamar’s social media and hears him opening with the statement: “I think it’s time to watch the party die.” Soon, Lamar launches into the first verse: “If they can’t see the future first, why argue with these clowns?/If the circus is well at work, just walk that man down/That’ll do.
“Rap music is still the most impactful genre to date. And I’ll be there to remind the world why,” Lamar said in a statement. “They got the right one.”Trump Melts Down, Lies About Migrants Eating Cats After Harris Trolls HimIn a separate statement, Jay-Z, whose Roc Nation co-produces the halftime show, called the artist a “truly a once-in-a-generation artist and performer.” Jay-Z added, “His deep love for hip-hop and culture informs his artistic vision.
The announcement soon courted controversy, however, as artists close to New Orleans native Lil Wayne took to social media to criticize the NFL’s decision to have Lamar headline the halftime show, as opposed to Wayne.
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