Kate Middleton photo scandal spirals into PR mess for royal family: ‘A shortsighted strategy,’ expert says

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Kate Middleton photo scandal spirals into PR mess for royal family: ‘A shortsighted strategy,’ expert says
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In the days that followed Princess Kate Middleton's photo editing scandal, the palace has struggled to control the rumors and speculation from the public.

The fallout from Princess Kate Middleton’s photo editing scandal continues to escalate into a complete PR mess for the royal family, according to an expert. Doug Eldridge of Achilles PR noted that releasing the initial photo of Middleton to calm the public's nerves was 'a shortsighted strategy.' Meanwhile, her husband, Prince William, has been putting on a brave face and looking unfazed during two different public appearances on Thursday as the problems keep piling up for the palace.

Middleton Mother's Day issues spotted by internet sleuths: 'The Princess of Wales released an edited photo with good intentions. We should not blame her for the whole fallout,' Chard said. 'The private secretary and Kensington Palace communication team should have advised and protected the Princess of Wales. The photo should not have been released as a news photo.' Eldridge noted the 'bizarre' decision to release the photo.

The frenzy is not just about being concerned for the Princess of Wales. People are sharing wicked conspiracy theories that are plain nasty and are enough to send anyone over the edge,' she added. The palace’s cryptic approach has also led people to speculate that King Charles III' health is more serious than previously indicated as well. King Charles revealed in February that he had been diagnosed with 'a form of cancer,' the palace’s statement said at the time.

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