South Korea is facing a tough choice: let K-pop sensation BTS play music or send them to the military?
South Korean lawmakers are debating whether to let the members of popular K-Pop band, BTS, defer their mandatory military service, considering they have done a substantial amount with regards to the promotion of the country's image abroad.
“BTS represents Korea's leading soft power. The group is doing a better job than 1,000 diplomats combined,” The Korea TimesThe development comes days after BTS became the first South Korean band to top the US Billboard Hot 100 singles chart with their catchy English-language song, “Dynamite”. Last year, Big Hit raked in revenues of $507 million and reported an operating profit of $85 million, mainly from sales of 3.7 million copies of BTS albumBut some analysts are sceptical about Big Hit’s proposed share price, which values the company many times more than its peers.
Big Hit’s profit was down 4 percent in the first half of this year to $42 million after concert cancellations.
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