Stop asking cannabis consumers if they’re over 21. Make them prove it Sponsored by jumio
, consumers have spent more than $1.2 billion on cannabis products in 2020, and dispensaries in that state set a sales record in July 2020, selling more than $200 million in recreational and medical marijuana in one month.have legalized medical cannabis, and it is fully legal for adult recreational use in 11 states and Washington, D.C..
Vendors, whether selling in person or online, must be able to confidently determine that a customer is of legal age. Unfortunately, not all age verification processes are created equal. An in-person ID check, while better than self-reporting, is far from perfect. How can a dispensary’s budtender know with certainty that an ID document is authentic, especially when IDs are easy to manipulate or can be purchased on the dark web?for the cannabis industry. Face-based biometrics offers the highest level of assurance of a person’s digital identity, and subsequently, their age.
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