Designer Jonathan Anderson and director Luca Guadagnino share the strategy behind the film's deft mix of sports logos and quiet luxury.
,. Jonathan Anderson, meanwhile, has proven to be one of the most cerebral designers of his generation. He launched his own line, JW Anderson, in 2008 and joined Loewe as creative director in 2013. His work has been worn by everyone from Jennifer Lawrence to Anthony Hopkins, Jamie Dornan to Cate Blanchett, Aubrey Plaza to Dame Maggie Smith.
It is no small news, therefore, that Guadagnino has tapped Anderson to do costumes for his next film. To be released on April 26, is a hard-driving ménage à trois set in the world of professional tennis. It stars Zendaya as Tashi Donaldson, a former star player concentrating on getting her husband’s career back on track; Mike Faist as Art Donaldson, Tashi’s husband; and Josh O’Connor as Patrick Zweig, her former flame and a perennial bad boy.
There is a line in the film about how Tashi, Zendaya’s character, is going to have her own fashion label, and she’s going to have her own charitable foundation.That’s America. To me, America is built upon the idea that the dream is to have a foundation, because ultimately you would have to feel better about yourself by giving back. The script feeds into that, but at the same time you fall in love with these characters. And I just love the pace of this film. The audience becomes a tennis ball.
Jonathan, Zendaya has worn Loewe designs right off the runway, and Josh O’Connor has worn your clothes and appeared in your advertising campaigns.And we shot Mike for the new campaign. I’ve known Josh for years. I love dressing him because I think that he is who I fundamentally would want to be. He is the perfect boy next door, someone that you would look over the fence and be obsessed with. No matter what you put on him, there’s an intrigue, a physicality, and he is a real person.
I’ve never worked on a creative project that has changed me more, that has completely changed so many aspects of my life. I find it the most generous project to have worked on.It’s a very romantic movie. And it’s made in order to change people, to make people realize who they really are. It’s really about the simplest thing: the power of loving someone and the power of wanting to be loved. It’s so basic, in a way, and so fundamental.
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