What You Need To Know About Jimmy Choo bbloggers fbloggers fashionblogger fashionaddict fashiondiaries fashionista styleinspo fashionblog inspo
The company was launched in 1996 when Tamara Mellon, then an Editor at British Vogue, recognized the prospective demand for. She discussed it with Mr. Jimmy Choo, an excellent craftsman who created special made-to-order shoes. Mellon entered into a partnership with Choo to establish a ready-made shoes company. They built the first ever boutique on London’s Motcomb street. Sandra Choi was selected to become Creative Director of the company. She was also Mr. Choo’s niece.
In the year 2001, Equinox Luxury Holdings purchased Mr. Jimmy Choo’s share of the company from him. After this, Jimmy Choo Limited also penetrated into other markets and started to make several products. The list included, belts and other goods. In 2004, the company sold its major part of shares to Lion Capital. The value of the business at that time was over a hundred million pounds. Then in 2007 TowerBrook Capital Partners, a famous equity firm, bought most of the company’s shares.
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