Jim Cramer ranks the stocks of Twitter, Snap, Pinterest and Facebook.
1. Facebook
Facebook delivered two "terrific" quarterly reports in January and April where it showed that daily active users and total advertising impressions are still growing, Cramer noted. The platform is still the best for both digital marketing and targeted advertising, he added. Some have called for the breakup of the company, but the host said he doesn't want to hear it.
Daily users and engagement have improved, and the company has figured out how to monetize content, he said. Total advertising engagements improved 23% over the past year, and cost per engagement decreased 4%, Cramer highlighted. The platform counts 134 million monetizable daily active users, he added.favorite mode of communication, which is a big boost for Twitter.
Pinterest grew monthly average users by 22%, average revenue per user by 26% and sales by 54%, Cramer said. While guidance was softer than what analysts had hoped for,"While the stock isn't what, again, we call cheap — 9.7-times its 2020 sales — you have my blessing to be a small buyer here and get bigger as the stock goes down, because I think this is going to be a long-term keeper," Cramer said.Snap, which owns Snapchat, has struggled since it entered public markets in 2017.
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