Campbell was hired Wednesday for the Kraken, becoming the first woman in an on-the-bench role as an assistant or associate coach in NHL history. She was a decorated player in the NCAA and in Canada.
Seattle Kraken new assistant coach Jessica Campbell speaks during an NHL hockey press conference Wednesday in Seattle. Campbell will become the first woman to work on the bench of an NHL franchise after the team hired her as an assistant coach.At the time, she may not have expected it would eventually lead her to the NHL, let alone as the first woman to work on the bench of an NHL franchise.
She will and in doing so break through another barrier for women in hockey. Emily Engel-Natzke was hired by the Washington Capitals in 2022 as video coach, making her the first woman with a full-time assistant role in the league."I'm humbled, obviously, to be in this position and you speak to the word first, to be the first, but that's never really where my focus is. It's always on the work. It's on the impact. It's on the job.
With the exception of a short stint with the Malmo Redhawks in Sweden in 2019-20, she hung up her skates in 2017 and had become highly regarded as a skating coach when she joined Coachella Valley in 2022. She had also worked as an assistant coach for Germany during the 2022 IIHF World Championships. Bylsma noted Campbell's work in developing the likes of Ryker Evans, Shane Wright and Tye Kartye — all important players for the Kraken moving forward — while at Coachella Valley as part of the reason he wanted to bring her to Seattle.
The NHL Coaches Association launched a Female Coaches Development Program in 2021 with the goal of growing the pool of available candidates.
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