Jennifer Aniston, 53, Just Posted a Steamy Shower Pic Wearing Only Her New Hair Products
that development started five years prior—she isn’t messing around with these all-natural formulas. “I was inspired to create products that promote healthy hair and that are multifunctional—like a Swiss Army knife… but while performing these functions, they won’t damage your hair,” she said.
“While working with another brand years ago, I got the bug of getting to go behind the scenes and developing products, including selecting ingredients and creating formulas, and also the marketing that goes along with it. I just loved the process and wanted to do it in a much more meaningful way as a brand founder.”She continued: “Our products are all designed to be multifunctional. We believe in clean formulas that are vegan, cruelty-free, and more sustainable. Our products are formulated with bamboo essence instead of water, to conserve our most precious resource here on Earth.” They’re also intended for use on all hair types, so everyone can have good hair days as often as Aniston.
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