Jaeger-LeCoultre’s CEO Talks New Madison Avenue Store and the Brand’s Constant-classic Reverso Watch

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Jaeger-LeCoultre’s CEO Talks New Madison Avenue Store and the Brand’s Constant-classic Reverso Watch
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Jaeger-LeCoultre CEO Catherine Rénier talks the Madison AveNUE store, Madison Avenue Watch Week, U.S. growth and more. See more here.

has led Jaeger-LeCoultre through a host of major initiatives and milestones that have continued the brand’s focus on its heritage and precision., which will host several activations during Madison Avenue Watch Week meant to invite watch connoisseurs into the manufacturing and developing of Jaeger-LeCoultre’s coveted timepieces.

We are happy to offer boutique tours that provide a comprehensive look into the exquisite craftsmanship and history of Jaeger-LeCoultre. Additionally, our Atelier d’Antoine, situated within the flagship, will host The Reverso Discovery Workshop, exploring the origins of the Reverso case, and the Watchmaking Masterclass, to practice particular skills of traditional watchmaking.

Looking ahead, we are committed to the American market and to establishing meaningful connections with discerning high-end collectors and consumers. Our goal is not just to showcase timepieces but to create an immersive experience that allows our American clientele to truly delve into the soul of the brand and discover high watchmaking. , we focused heavily on integrating advanced technological features and personalized customer experiences, which have been met with great enthusiasm.

We are constantly exploring new and innovative ways to engage with our community, through the Atelier d’Antoine program, manufacture visits, boutique openings and our Made of Maker collaborations.

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