.jaden’s latest collaboration arrives just in time for earth day.
. Smith, who spent the weekend on stage with his sister Willow at Coachella, has already been spreading the word about the launch, saying that the collection was designed to be shared outside.The accessories themselves are bright and colorful, with four bold graphics designed by Smith himself. This is something that he says is an intentional pushback against young people wearing all black.
Smith, who’s collaborated with Samsung before, says he views technology as a tool for change. “I think new tech is really powerful and it can be used to really make the world a better place,” he says. For the release, he drew inspiration from the planet’s renewable resources. The musician hopes to expand sustainability measures in fashion, and he will continue to do so from his outside office, with a view of the sunset.“Go outside and be in the sun,” he says.
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