ITV chief executive Carolyn McCall has hailed an “outstanding” nine months of this calendar year following a 28% increase in revenues to £2.4BN ($3.3BN), although total TV viewing decli…
chief executive Carolyn McCall has hailed an “outstanding” nine months of this calendar year following a 28% increase in revenues to £2.4BN , although total TV viewing declined by 5%.
Revenues were also up 8% compared to the pre-pandemic 2019 period, as the UK network returns to full health following an advertising downturn driven by Covid-19.’ revenue rose even more by 32% to £1.2BN , slightly ahead of the newly-named Media and Entertainment Division’s boost of 26% to £1.6BN . Total advertising revenue increased by 30% to £1.4BN .
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