Oliviero Toscani, the photographer behind Benetton’s provocative ad campaigns of the 1990s who later broke with the Italian knitwear brand under controversy, has died at age 82. His family announced the death Monday. Toscani previously disclosed that he was suffering from a rare disease and did not know how long he had to live.
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“It is with immense pain that we announce that our beloved Oliviero has undertaken his next journey,’' his wife Kirsti and their three children said in a statement Monday. Toscani said he would like to be remembered “not for any one photo but for my whole work, for the commitment.”
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Italian photographer Oliviero Toscani, famed for provocative 1990s Benetton campaigns, dies at 82Oliviero Toscani, the photographer behind Benetton’s provocative ad campaigns of the 1990s who later broke with the Italian knitwear brand under controversy, has died at age 82.
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Italian photographer Oliviero Toscani, famed for provocative 1990s Benetton campaigns, dies at 82Oliviero Toscani, the photographer behind Benetton’s provocative ad campaigns of the 1990s who later broke with the Italian knitwear brand under controversy, has died at age 82.
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Oliviero Toscani Dies at 82Italian photographer Oliviero Toscani has died in Italy, aged 82.
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Oliviero Toscani, Shocking Ad Campaigns Pioneer, Dies at 82Oliviero Toscani, the Italian photographer known for his controversial and thought-provoking advertising campaigns for Benetton, passed away at the age of 82. Toscani's work, which often tackled social and political issues, helped make Benetton a global fashion brand.
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Oliviero Toscani, Controversial Benetton Ad Campaign Creator, Dies at 82Oliviero Toscani, the famed photographer known for his provocative advertising campaigns with Benetton, passed away at 82. Toscani, who had been battling amyloidosis, rose to prominence in the 1980s for using shocking imagery that sparked controversy and helped make Benetton a global brand. His work, often addressing social issues, included campaigns featuring a dying AIDS patient and US death row inmates.
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Oliviero Toscani, Provocative Benetton Photographer, Dies at 82Oliviero Toscani, the renowned Italian photographer known for his shocking and controversial ad campaigns for Benetton in the 1990s, passed away at the age of 82. Toscani had been battling amyloidosis, a rare disease, and died on Monday.
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