For the first time in human history, the capacity to spread ideas and reach an audience isn't limited by access to expensive, centralized broadcasting infrastructure. This should be the golden age of free speech. It's not (From2018)
Maybe you’re lucky and you’ve hit a jackpot in today’s algorithmic public sphere: an audience that either loves you or hates you.
These companies—which love to hold themselves up as monuments of free expression—have attained a scale unlike anything the world has ever seen; they’ve come to dominate media distribution, and they increasingly stand in for the public sphere itself. But at their core, their business is mundane: They’re ad brokers. To virtually anyone who wants to pay them, they sell the capacity to precisely target our eyeballs.
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