In 'Becoming You,' Make It's July book club pick, NYU Stern School of Business professor Suzy Welch lays out her methodology to find your 'authentic purpose.
Suzy Welch is an award-winning NYU Stern School of Business professor, acclaimed researcher, popular podcaster, and three-time New York Times best-selling author, most recently with "Becoming You: A Proven Method for Crafting Your Authentic Life and Career."You are you, right? Seems straightforward.
Welch spent years, as part of her PhD research and beyond, "identifying, testing, validating, and codifying" what she considers the 15 "core human values." They include, for example:or the extent to which you organize your life around a faith tradition So the third part of the process is about figuring out their interests and the corresponding opportunities — "the jobs, companies, and industries that make up the world of work today" and "the economic trends on the horizon."If you think of values, aptitudes, and economically viable interests as intersecting circles, that spot at the center where all three overlap is your purpose, or what Welch calls your "Area of Transcendence.
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