The Tories, Labour and the Lib Dems acknowledge that this spring’s set of council polls are a full dress rehearsal for the general election 🔎 Here's what to expect, according to polling experts, senior MPs and key figures in campaign HQs
Since that humiliation the 45-year-old has been on a mission to build the party’s ability to harness the power of data to better target key voters. The next four weeks are a critical road-test of the McSweeney machine.during last year’s councils elections
One of the legacies of covid is the increased numbers of those with postal votes. No-one knows exactly the proportion but some have suggested it could be as much as half. Given that most people return their postal votes within a day of receiving them and that they tend to be mailed out in the middle of the campaign we can expect all parties to use their heaviest weapons in the weeks after Easter.
Labour, meanwhile, will concentrate its fire on the rising cost of living and NHS waiting lists alongside crime as its top three election themes. It is not expected to launch new policies but expand on existing offers.
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