White voters' embrace of Trump appears to be slipping in critical, predominantly white swing states
problem with white voters — or that he would be making gains with people of color. Even in the midterm elections, when suburbanites recoiled from Trump and Democrats retook the House, Republicans carried the white vote nationally by about 10 percentage points.
“It’s these older white voters that I think are the ones that are moving” away from Trump, said Jeff Link, a veteran Iowa-based Democratic strategist who has studied voters who turned from Barack Obama in 2012 to Trump in 2016. “The older people are like, ‘What the f--- is this guy doing?” But with the coronavirus and months of civil unrest on the electorate’s mind, “the two moving factors [in the election] may be the violence and the virus: The two V’s. Both parties are throwing ads and mail out on those two issues.” McCrory said, “There does seem to be a little flip” between Biden and Trump, with Biden courting working class whites and Trump “actually trying to go after the Black vote, and the Hispanic vote.
Not only do public safety-based appeals appear to be faltering for Trump, white voters “still really care about pocketbook issues, and that is the underlying issue that drives their vote,” said Zak Williams, a Democratic mail strategist based in Duluth, Minn., near where Biden campaigned Friday.
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