Tyler, the Creator has raised questions about up-and-coming rapper ian's authenticity—but it's part of a larger pattern in hip-hop
Tyler, the Creator has raised questions about up-and-coming rapper ian's authenticity—but it's part of a larger pattern in hip-hophas potential: a consistent flow from ian; abundant influences; and a general aversion to taking himself seriously. The deluxe version of the tape is less than half an hour long, but it’s attracted a massive amount of attention. The project hit No. 54 on the Billboard 200, its impact readily apparent to those who are immersed in hip-hop culture.
In 2017, Nielsen Music determined that R&B/hip-hop represented 24.5 percent of all music consumption in the U.S. That number also represented the largest share of any genre and markedwritten by Janise Marie Blackshear referenced studies that placed white Americans’ consumption of hip-hop at a significant portion of the total listenership. “In fact, it has been noted by many scholars that over 70 percent of hip-hop’s consumers are suburban, middle-class Whites,” Blackshear wrote.
Kendrick Lamar, arguably the most popular rapper in 2024, was faced with the complicated relationship between hip-hop and white fans in 2018. Whilein May of that year, he invited a white female fan onstage to give her own rendition of the high-energy song “m.A.A.d city” from his 2012 album. The fan proceeded to rap the N-word multiple times, despite groans and boos from the crowd. Kendrick stopped the performance and told her she couldn’t say that word, but the damage had already been done.
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