iPhone 15 Ultra might get a huge price increase, leaker claims
Such features would increase Apple’s manufacturing cost of the iPhone 15 Ultra compared to the iPhone 15 Pro. And Apple may have to pass on those costs to the consumer. That’s because the company has high profit margins to maintain for the iPhone.
Factor in the global economy and Apple’s decision to keep iPhone 13 prices unchanged for the iPhone 14 series, and you get additional reasons why Apple might be looking to raise the average cost of the iPhone next year.Nikkei , the iPhone 14 Pro Max costs $501 to manufacture compared to the iPhone 13 Pro Max’s $461 price. Yet both models start at $1,099 in the US.
The iPhone 14 Pro and Pro Max have sold incredibly well, and demand is still outpacing supply. That’s before you add thethat impacted production. As a result, Apple is making more money per unit thanks to these expensive iPhone sales. Similar success for the iPhone 15 Pro and Ultra would further increase the average iPhone price and fill up Apple’s proverbial coffers.
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