Join us on 11 December, as we unpack the consumer trends of Gen Alpha, Gen Z, Millennials, Gen X and Baby Boomers.
Join Vogue Business senior trends editor Lucy Maguire on Thursday 11 December for an off-the-record conversation with fellow Executive Members on how to connect with each generation of consumers. Based on Vogue Business’s thought leadership in consumer behavior, from our Generational Breakdown series, to our Gen Z Broke the Marketing Funnel report, this session will unpack the unique traits and needs of Gen Alphas to Baby Boomers.
Connect with likeminded professionals for an in-depth discussion on the factors shaping each generation’s shopping behaviors and how to build resonance with intergenerational consumers. To maintain an engaging and personal atmosphere, participants are encouraged to have their cameras on, and come with questions to make the discussion as active as possible. Spaces are limited, so be sure to secure your spot early. This exclusive event is open to Executive Members only, you can find out more about Executive Membership here. Frequently asked questions When is it? Thursday, 11 December at 10am–11am ET | 3pm–4pm GMT | 4pm–5pm CET Where is it? This is a virtual event, hosted on Zoom. When will I get the details to join? The Zoom link will be sent one hour prior to the event. Is there an agenda? Yes, the agenda will be shared one week before the event to allow time for preparation. If you have any specific questions that you would like answered during the event, please share them in the registration form. What is an Insider Roundtable? This is the fourth edition of this year’s new quarterly Insider Roundtable series. These exclusive virtual events are designed to bring our Executive Member community together for in-depth, interactive discussions on the key issues shaping the fashion and beauty industries. If you have any questions, please don’t hesitate to contact VBevents@vogue.com.
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