Students were paid $20 a pop for every $1 donation they found for the former Arkansas governor.
Former Arkansas Gov. Asa Hutchinson still barely registers in national polls and lags far behind most other candidates in fundraising. | Charlie Neibergall/AP PhotoLive from a Des Moines television studio, Asa Hutchinson, the longshot presidential candidate, looked into the camera and made his case to the Friday night audience of MSNBC viewers.
The texting-for-pay plan was one of several efforts by Republican contenders to beef up their number of unique donors by paying for them. Doug Burgum, the North Dakota governor, handed out $20 gift cards for $1 donations. Vivek Ramaswamy offered supporters a 10 percent cut of any money they raise for him, and Francis Suarez’s super PAC promoted the raffling off of a $15,000 college scholarship for a donation.
They tried two tele-town halls with Hutchinson as their special guest. “He was fantastic,” Barbour said. “But we got no donors.” The test with the original dozen college-age students yielded 607 donors in about a week. Barbour came up with a PowerPoint presentation about the plan, which he dubbed the “American Outreach Team,” and convinced a donor based in Arkansas to give $250,000 to fund an expanded effort.
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