After years of popping up in some of L.A.'s best coffee shops, baker Jiyoon Jang debuts a cafe of her own, where hotteok-inspired cream-top lattes and black sesame mochi bars are selling out daily.
She expected to see some fans from her pop-up days, but what Jiyoon Jang didn’t foresee were lines out the door, countless new faces and selling out every single day. After years of popping up with black sesame mochi bars, tarts adorned with sugared whole perilla leaves and some of the best cookies in the city, Jang finally opened Modu, a cafe of her own that expands on the sweets informed by her Korean American heritage with a full coffee and tea program that’s just as inspired. But on Oct.
The photo tags and credits on Clark Street’s posts began funneling traffic and followers to Jang’s own Instagram account — eventually inspiring her to offer a pastry drop under her own name, baked from the kitchen in her 300-square-foot apartment. Her first customers picked up variety boxes that immediately sold out, and featured items now found in Modu. A few months later In Hospitality, the local restaurant group behind Chimmelier and Jilli, approached Jang about opening a bakery.
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