Inside Fox News' polling 'nerdquarium,' whose numbers don't lie whether Trump likes them or not

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Inside Fox News' polling 'nerdquarium,' whose numbers don't lie whether Trump likes them or not
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This summer one thing in particular seemed to get under the president‘s skin: Fox News’ polls. sbattaglio on why President Trump can’t stand the conservative news network’s political unit:

President Trump has been quick to use Twitter as a weapon against his critics in the media. He’s even attacked some anchors on his favorite outlet, Fox News.

“When Trump does things like this, people say ‘Can you believe it?’ ” Stirewalt, 43, said in a recent interview at Fox News headquarters in midtown Manhattan. “And I say, ‘Yes, of course I can believe it because every political figure in every cycle has done it.‘ Complaining and trying to game the refs about polls and coverage is not a new thing.”

If Trump calls to complain about the numbers to Fox News executives or even Rupert Murdoch, chairman of parent company Fox, it never filters down to Stirewalt or his colleagues, he said. Dana Blanton, vice president of public opinion research at Fox News, has overseen polling at the network since it launched in 1996, not long after earning a master‘s in business administration from George Washington University. According to former colleagues, she is known for being methodical and inscrutable, offering no hint of her own political views.

Still, Stirewalt, Mishkin and Blanton have to navigate a fiercely polarized environment where the numbers they deliver can elicit angry responses from all sides. Blanton said she avoids reading the vituperative reader comments when she writes a data-based analysis for FoxNews.com. Rove’s remarks prompted then-Fox News anchor Megyn Kelly to leave the set and walk through the corridors of the network’s headquarters and into the secluded room where the decision desk was tabulating and analyzing the vote .

“I briefed Roger that evening, and I can tell you, none of that is true,” said Mishkin. “That is all fiction.” Fox News tested the new system in several special elections, including the tight 2017 contest for Alabama’s U.S. Senate seat. It accurately called the narrow victory for Democratic candidate Doug Jones over Republican Roy Moore before its competitors CNN and MSNBC.

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