Journalists are getting outflanked as news sources by influencers on TikTok and other platforms favored by younger audiences
TikTok account by engaging in comments and making a young staffer the star of its videos. But these are the exceptions rather than the rule, as the Reuters report notes lingering concerns among publishers over the lack of solid monetization options and TikTok's ties to China.
While TikTok was the fastest-growing network in the Reuters report, Facebook remained the most important overall, with 28% of consumers using it for news in the last week. That, however, was down 14 percentage points from its peak of 42% in 2016. YouTube came in second at 20%, followed by Whatsapp , Instagram , Twitter , TikTok , Messenger , and Snapchat .
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