The designers talk Canada and Catherine O'Hara.
Kirk Pickersgill and Stephen Wong are mere days away from celebrating the 14 year anniversary of their label, Greta Constantine. Since launching in 2006, the Toronto-based brand has steadily gained traction, amongst consumers and retailers alike, thanks to their effortlessly beautiful designs that fit and flatter the female form.
That’s nice from a consumer’s perspective, too, that the collections feed into one another. They’re then building a wardrobe of pieces that make sense together.Speaking of evolution, how do you think Greta Constantine has evolved since you began?Every day is an evolution. We never started with a business plan or anything, so it wasn’t like OK, in 2013 we have to be this way, in 2020 we need to be this way… The evolution of the brand is the growth of it all. We’re not the same as the beginning.
Is it fair to say then that there’s a camaraderie between the designers, but maybe not necessarily within the wider structure of the industry?Yeah, pretty much. We’re not best friends, we don’t hang out or anything but being in the same industry, you have this camaraderie and it’s a nice feeling [laughs].
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