With the election season in full swing, candidates have thousands, sometimes millions, of dollars to spend on advertising.
Signs on the door of El Chico Produce Market, a local produce store at 4600 Mission St. Photo by Xueer Lu. August 6, 2024.Down a seven-block stretch of Mission Street in the Excelsior, political signs plaster storefronts from nearly all of the mayoral candidates — and those
“I like everyone, every candidate,” said Simon Rantisi, the owner of Yick’s Liquors at 4701 Mission St. “I always meet them and wish them good luck.” In a later survey, nearly 25 percent of those who saw the Griffin signs ranked him in their top three for council seats — compared to about 14 percent in the control group who hadn’t seen his signs. Those signs increase support for a candidate, Kam and Zechmeister concluded.
Huang, the owner of Hong Kong Bakery, a Chinese restaurant serving Chinese pastries and warm plates, said he has met all of the candidates who have their signs up — except for Chen, who is running for supervisor. When they spoke, he said, Lai made a lot of promises to improve things for small businesses in the district — music to his ears. But, he wondered about Lai’s
A few doors down at CAN Beauty Supply at 4696 Mission St, Jocelyn Dache, said she remembers two candidates coming in while others sent staffers to put up the signs and make small talk. However, Dache doesn’t remember who they are or what office they are running for. She could only recall one of the candidates was a woman, who thanked her for working for the neighborhood and encouraged her to go vote.
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