A look at the imaginative and innovative watches from brands traditionally catering to women at Watches & Wonders 2024.
As I look over the releases from Watches & Wonders this year, I am struck by the general conservatism of the collections. This isn’t a bad thing—perhaps even an improvement over the predominance of. Amid this year’s restraint, however, what’s jumping out for 2024 is the sheer imagination and—I’ll just say it—of the watches coming from brands that have traditionally, though not exclusively, catered to women.
“The dial…is covered with a blue-green enamel background, dotted with a perfectly uniform pattern of white enamel and pink mother-of-pearl marquetry flowers. The center of each white flower is set with an orange padparadscha sapphire and each pink flower with a diamond. The flowers and center gems are surrounded by rims of 18k white gold, raised slightly above the dial. The resulting pattern mimics the quatrefoil floral motif in Venetian architecture, particularly in the Doges Palace.
The complications driving that horse around the dial would be enough to keep most mechanical watch nerds up at night with an illuminated loupe, but when coupled to the animation of a famous Hermès scarf designed by the Japanese illustrator Daiske Nomura, we’re looking not only at a triumph of mechanics but of aesthetics, imagination and—to the extent that we care—creative brand extension with a cosmopolitan twist. Hermès is on fire this year., which are just lovely.
Watches & Wonders Women's Watches Imagination Innovation Brands Conservatism
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