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Summary SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Blumhouse's Imaginary is already set for success despite a lukewarm performance on the box office chart. The new movie was directed by Jeff Wadlow, who helmed the previous Blumhouse titles Truth or Dare and Fantasy Island.
How Much Can Imaginary Make by the End of Its Run? It is generally the case that a movie needs to earn two times its production budget in order to turn a profit. In the case of Blumhouse’s Imaginary, this means it will likely have to earn $20 million or more in order to end up in the black. This should be entirely within its power, as every Blumhouse horror movie that has opened between $9 million and $12 million has earned considerably more than that number.
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