For hoteliers, business is booming in Illinois. Across the state, hotels brought in $307.8 million to the state. That beats the fiscal year 2019, the last year before the pandemic upended the hospitality industry.
Across the state, hotels brought in $307.8 million to the state, according to figures from the state’s Department of Revenue. That beats fiscal year 2019, the previous record year for hotel income and the last year before the pandemic upended the hospitality industry.
Major events have helped bolster Illinois’ tourism industry in 2023, according to Kristin Richards, the head of the state’s Department of Commerce and Economic Opportunity. These include the sold out Enjoy Illinois 300 NASCAR race in Madison and Taylor Swift’s Eras tour. The hotel industry as well has not fully recovered from the pandemic’s tourism industry interruptions.
The state has made some significant investments in tourism in the past few years, including the $30.3 million “Middle of Everything” ad campaign. The campaign, which launched in the spring of 2022, stars television actress and Illinois native Jane Lynch.
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