Idris and Sabrina Elba are the newest ambassadors for Calvin Klein's historic (and sexy!) Eternity fragrance franchise — and share exclusive behind-the-scenes details with PEOPLE.
The couple are the newest ambassadors for Calvin Klein's historic Eternity fragrance franchise — and share exclusive behind-the-scenes details with PEOPLEBrittany Talarico is PEOPLE's Deputy Style Director, where she oversees the brand's digital Style and Beauty coverage. This includes running lead on the Met Gala, which is among PEOPLE.com's top-trafficked red carpet events every year, interviewing the industry's top influencers , and breaking A-list celeb news .
Shot by renowned photographer Mert Alas, the new campaign sees the Elbas embracing one another and channeling their love story and intimacy while honoring Eternity's storied past. The global advertising campaign spans digital, social, print and TV. "There was a lot of expectation leading up to it," Idris tells PEOPLE during a Zoom interview alongside his wife, speaking about their Calvin Klein partnership for the first time. "I think Sabrina and I were both like, 'Wait, wow.' And I was like, 'Oh my God, I really have to look really handsome in this thing, and you're just going to ace it, because you're just beautiful,'" he adds nodding at his wife.
"I feel like now I have something that I can show my kids in the future and be like, 'Look how cute mom was.'": That nostalgia for me is everything. Funnily enough, Calvin Klein Eternity was actually my first fragrance. And I think for a lot of people, it was their entry into fragrance. I remember begging my mom to buy this for me. I wanted to be a part of the culture. It wasn't even necessarily about the scent. It's almost a bonus that the scent is good too.
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