The brutal murder of four Idaho college students shocked millions. What was once a quiet college town soon turned into a media circus, with true crime junkies and news reporters alike attempting to cover the story—and seek justice by almost any means.
—nearly eight times the size of Seraphina’s fan base. Many of them started following Entin over the course of his 2021 reporting on Gabby Petito; prior to that, Entin had about 20,000 followers. Entin’s reporting on Petito also earned him the nickname “News Daddy.” In a Reddit sub devoted to him, Entin’s fans rave: “NEWS DADDY IS THE ONLY DADDY YOU NEED” and “Dude grinds for sure.”
“This is when I’m about to start getting crazy so don’t judge me for, like, the next four hours,” Entin reminded me. He proceeded to rehearse his lines, cycling through salt-and-vinegar chips while typing and muttering “shit” or “fuck.”-cow” but locals said “-coe”—“I’ve learned that the hard way,” Entin said. I asked what it would take for him to leave Moscow and go someplace else. Entin thought about it. “I mean, I hate to say it: a really bad school shooting or plane crash.
Something else began to happen during the Petito case too: “I just started to hear, like, cha-ching, cha-ching.” Strangers were sending Entin random amounts of money on Venmo, a standard source of income for sleuths like Bullhorn Betty, which would have been fine if Entin were self-employed, but he had a salaried job at NewsNation. Twenty dollars rolled in before he could figure out how to set his Venmo to private.
Murder investigations happen on a microscopic level. After graduating from the police academy, a grueling process that involves physically demanding drills and literal obstacle courses, an aspiring homicide detective undergoes years of training. To denigrate this process may partly reflect society’s growing discomfort with law enforcement; there have been many instances of police murdering civilians.
After the special, Entin’s fans fixated on his stuffed-up voice, messaging to ask whether he was sick or if it was merely allergies. A private investigator texted to say that Entin’s eyes looked like “slits,” and he should try Robitussin. Sleuths posted screenshots of the segment, claiming Entin wasn’t really in Moscow at all—that the snow was fake and he had been standing in front of a green screen. On Reddit, people debated whether News Daddy was a real journalist or just another influencer.
Entin thought back to his own college years. He was goofy. He drank. Footage of the Sigma Chi party would spotlight his reporting, if only for a day, and gain him even more followers, but it would also change a bunch of college kids’ futures. Sleuths could easily track down the photos, names, or addresses for everyone in the fraternity, canceling more kids on the cusp of professional life. Entin felt sorry for them.
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