'I cleared the shelf of posh Mrs Hinch duvet sets for £6 - I don't feel guilty'
The range has been totally removed from the supermarket’s website and some shoppers have picked up bits through clearance sales for as little as 25p in store.
A source said: “Seeing Hinch Homeware line the shelves of Tesco was a real pinch me moment for Sophie. “She’s made the difficult decision to bring the incredibly successful partnership to a close as she moves to develop other exciting projects of her own which was not possible whilst working exclusively with Tesco."was in September last year.
Her social media empire is 4.7 million Instagram followers strong, with her profile now centering around her new country home - dubbed the Hinch Farm.At the end of December, Hinchliffe as the director of Mrs Hinch Limited filed accounts ending in April 2022 to Companies House.The accounts also showed she had pocketed a whopping £5 million in just two years.
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