Hyundai said this week it will bring more plug-in hybrid and extender range EVs to its lineup to offset a slowdown in EV sales.
, or EREV. In essence, an EREV is just a plug-in hybrid with a larger battery that allows it to drive further on battery power alone. Now, Hyundai has announced that it will add more PHEVs and EREVs to its model lineup. Some manufacturers have been playing games with their PHEV offerings for years, tailoring their performance to meet the minimum requirements of various EV incentive programs in Europe or North America, making them little more than compliance cars.
Hyundai said its plan recognizes that demand for EVs is slowing. As a result, it will also lean on hybrid technology as a means to reduce emissions. According to, Hyundai currently focuses on smaller cars for its hybrid range, but in the future large models and luxury models from Genesis will also offer hybrid powertrains. It said it expects a surge in hybrid demand, particularly in North America.
Some of the new EVs will be built in the US at Hyundai’s factory in Georgia. Hyundai has said previously the Ioniq 5 and new Ioniq 9 three-row SUV will be manufactured there. The Genesis electrified GV70 is already built a the Hyundai assembly plant in Alabama. Governments are unsure how to set policies that promote the adoption of electric cars. In the UK, the new Labour government has reinstated a prior plan that requires 22% of each carmaker’s sales to be pure battery cars in 2024, rising to 80% by 2030. However, the Society of Motor Manufacturers and Traders downgraded an earlier forecast that battery cars would account for 19.8% of total sales this year to 18.
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