In his new book, journalist Max Fisher unpacks how social media companies have engineered our feeds to keep us angry — and keep us online.
Leon Neal/Getty ImagesSo what the systems that govern YouTube and govern what you see realized, was that to serve that [viewership] goal, they would need to be providing new content that would create some sort of a sense of crisis, and some sort of a sense that you and your identity were under threat.
Spending more time on social media will make you significantly more polarized, it will make you have a much sharper view of people in the other party, or maybe people who just support another figure within the political party that you support, it will make you have harsher views towards outgroups generally, and it will make you more prone to internally feeling in your in your own self outrage and moral outrage. That is something that I think we do all feel.
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